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July 2011
FWI ARTICLES
More FWI News
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Tips on Finding and Getting Coaching Clients
A Collective Effort From FWI Coaches Cathy Toupin I suggest talking to the fitness facilities in your area and check out www.noomii.com. It is a coaching lead website. Clients looking for coaches sign up on the site and coaches can bid points on the client. Coaches buy the points but their prices are very reasonable. I have been successful in getting a client through there and I look forward to getting more. It's an international organization and so one of my client's is from the States while I live in Canada. Barbara Wainwright Create an "announcement email" Send it to EVERYONE on your email list. Be sure to include: "Do you know anyone who needs a life coach? Please forward this email with a recommendataion. If I get a client from your efforts, your next starbucks is on me Jon Wainwright Finding dating coach clients can be a sticky situation. Most people who have problems in this area, don't like to admit that they need help. I have two tips for you: 1. I have obtained many of my clients from the "go-to" friend, who is over the 2 hour drama calls. So finding the "go-to" friend who gives the groups dating advice will usually have someone in mind. Giving him/ her a small finders fee is usually enough incentive. 2. I found that dating events of any kind are good:
B. A seminar or training course teaching dating techniques, C. Speed dating events D. A singles cruise or events Eileen Lenson Pro bono work is an excellent first step and lays a good foundation for your future marketing plans. Have you considered giving talks, or seminars on weight loss? You must know your topic very well and be able provide presentations to large groups, such as insurance companies, or businesses. I recommend you conclude your presentations with handouts. This should help you convert your clientele from free to payers. Secondly, it is important to present yourself as someone who expects to receive paying clients. Otherwise it is possible that you will be viewed as having a niche as a pro bono coach. While it is both personally rewarding and good marketing to donate your time, you definitely don't want to exclusively receive the pro bono referrals. Good luck! Ranchelle Alexander 1. Join your Chamber of Commerce. Here you will find individuals who have businesses and like to know who else has a business. Be proud that you are opening up a business. Most Coaches downplay their business because a lot of us have our office in our house. So, please don't make that mistake.
Georgia Panayi Join Meet-up Groups and network as much as you can. Promote your niche. Create a BF Facebook page too...that is free advertising (at least for now). Make yourself and services known. It takes a while though so be prepared to keep motivated and determined to succeed because you will do so in time! |
![]() Cathy Toupin ![]() Barbara Wainwright ![]() Jon Wainwright ![]() Eileen Lenson ![]() Ranchelle Alexander ![]() |